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State of the Industry

Jay McAninch June 25, 2013

Much has happened since I last assembled data about the state of the archery and bowhunting industry. In November 2011 I wrote, “Bowhunting drives our industry.” At the time, that was the continuation of a 35-year trend. In March 2012, “The Hunger Games” movie was released. Archery suddenly became the craze among teenagers, especially young ladies. Our sport quickly became a feature of movies and TV shows (“Brave,” “The Avengers,” “Snow White…

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Language Matters In Politics

Jay McAninch April 27, 2012

As we start down the home stretch toward November’s election, the balance of power in the White House, the Senate and House of Representatives is up for grabs. With growing numbers of non-English-speaking groups becoming a factor in political races, how do we ensure all U.S. citizens have effective opportunities to register, learn the details of elections, and cast free ballots in this important election? I ask because I noted a headline from California last week in which the secretary of…

Although many Americans face a rude awakening, our society's gas woes may be a boon for archery dealers.

Rising Gas Prices and the Future of Independent Retailing

Jay McAninch February 29, 2012

There’s an emerging trend that could change the business dynamic for archery and bowhunting companies. Rising gasoline prices are no longer a periodic issue. They’re an ongoing problem. Recently released energy projections for 2012 predict that by year’s end gas will cost more than $4 a gallon at the pump everywhere, and nearly $5 a gallon in some locales. Nearly all forecasters agree gas prices will continue rising, especially with growing demands for fuel but also because of…

Although studies and surveys vary, the trend toward bowhunting growth that began back in the mid-1980s continued in 2011.

State of the Industry

Jay McAninch November 7, 2011

Once a year, I like to sit down and review all data available about archery and bowhunting to see if I can make sense of where our industry is going. Unfortunately, we don’t have major surveys to use and there aren’t readily available retail sales figures to review. Thus I’ve simply considered all the information, developed some thoughts about those data and assembled what follows as the best status report on the archery and bowhunting industry I can offer. First and foremost,…

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