McAninch Visits Robinson Outdoors and Delta Sports Products

Soon after departing the floor and killing the lights at the 2012 ATA Trade Show in Columbus, Ohio, ATA CEO/President Jay McAninch flew to the ATA's home office in New Ulm, Minn., to analyze the Show with ATA staff and start planning the 2013 Show in Louisville.

From there, McAninch drove northeast to Cannon Falls, Minn., home of Robinson Outdoors, to tour the facilities and visit company president Scott Shultz and his dedicated team. Shultz will join the ATA Board of Directors on April 1.

"We're looking forward to working with Scott, and I wanted to welcome him to the ATA Board," McAninch said. "I've known Scott a long time, and he's always had a strong interest in the industry. He knows the value of uniting the industry's companies to work for the greater good."

Later, McAninch drove south to Reinbeck, Iowa, and the offices of Delta Sports Products to catch up with Jen Kresser, who recently took over the company for Laverne Woock, who's retiring after a distinguished career. Woock founded Delta, and was its first CEO and president, and stayed with the company through its acquisition by Easton-Hoyt.

"Laverne and Jen have made a great team at Delta, and they've devoted a lot of time and energy to the ATA the past decade," McAninch said. "They were there in Minneapolis in December 2001 for the ATA's first Summit meeting, and they continue to provide help and insights that benefit the ATA and everyone in the industry. I always try to stop in whenever I'm in their area."