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Release Your Wild, Archery 360 Join Forces

Shannon Rikard June 2, 2014

Archery 360, an online publication targeting new archers, and Release Your Wild, a social media campaign designed to introduce teens to archery, have banded together to give those new to archery a clear and informative pathway to ranges, coaching, archery shops, outreach programs and practice opportunities. Blake Shelby, an ATA Board member and vice president of sales and marketing at Precision Shooting Equipment Inc., said making Release Your Wild the campaign arm of Archery 360 is a natural transition.…

Louisville by night photo don sniegowski - flickr 800x533

Archers Target Louisville for Big Business

ATA Staff May 30, 2014

The Archery Trade Association (ATA) will bring the industry’s largest trade show back to the Kentucky Exposition Center in 2016, 2019 and 2024.  The Show is expected to draw more than 10,000 retailers, buyers and exhibitors each year, representing an estimated economic impact of more than $17 million over the course of the multi-year deal. The Show, last held in Louisville in 2013, is a member-only, business event to promote commerce within the archery and bowhunting industry.  “Louisville…

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Memorial Day Weekend: Don’t Just Fish, BOW Fish!

Amy Hatfield May 24, 2014

Landlocked bowhunters don’t have to be, well, landlocked. There’s no better time to introduce target archers or avid bowhunters to bowfishing than on Memorial Day weekend when summer days spent on the water is an activity of choice for many Americans. Archery360.com, the ATA consumer-centric response to the growing interest in archery and bowhunting thanks to movies like “The Hunger Games” and “Catching Fire,” dishes up archery news, entertainment and how-to…

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Show What You Know: Present an ATA Show Seminar

Shannon Rikard May 22, 2014

The ATA Trade Show’s Archery Academy – a morning seminar series – is a great place to learn tips for improving your archery business and to share your knowledge of the archery and bowhunting industry. The ATA will accept applications for seminar presenters for the 2015 Trade Show starting June 2. Now is the time to decide what seminar you’ll present to educate and inspire attendees. If you’ve developed innovative methods to maintain bows, market your business, or encourage…

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