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ATA Board OKs New Preference-Points System for Trade Show

Patrick Durkin April 29, 2014

The Archery Trade Association’s Board of Directors voted during its April meeting to update the preference-point system for ATA Trade Show exhibitors starting with the 2015 Show. “The previous system for calculating exhibitors’ preference points was devised in 2001,” said Maria Lewis, ATA Trade Show coordinator. “As the Show evolved, it became clear the system needed an update.” Lewis said one reason for the update is that the Show now has exhibitor features like…

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ATA Board Update: Ellig, White pass baton to Adee, Kaufhold

Patrick Durkin April 22, 2014

As two well-respected ATA Board members step aside for two newcomers, all four agree the Archery Trade Association is strongly positioned to expand the industry by capitalizing on archery and bowhunting simultaneously in the years ahead. “There’s strong potential for major shifts in the archery business,” said Mike Ellig, president of Black Gold, who served the past three years on the ATA Board of Directors. “All of us have competed for the same 3 million bowhunters for many…

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Q&A with Scott Shultz, ATA Board Chair:

ATA Staff April 21, 2014

Scott Shultz, president/owner of Robinson Outdoor Products, took over as chair of the ATA Board of Directors on April 1. Shultz was elected to the Board in March 2012 to serve his first three-year term. Soon after, the Board elected him as one of its two vice-chairs. He served in that role the past two years. Shultz has owned Robinson Outdoor Products since 2002 and he acquired Whitewater Outdoors in 2003. Upon his election as ATA Board chair, Shultz shared a few thoughts on the ATA and its mission.…

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Booth Selection for ATA Trade Show Begins in April

Patrick Durkin April 6, 2014

Exhibitors with 10 or more preference points should now have their booth-selection information packets to help plan for the 2015 ATA Trade Show in Indianapolis, Ind. The packets were mailed March 20 from the ATA’s office in New Ulm, Minn., according to Maria Lewis, ATA Trade Show manager. To help exhibitors choose their booth’s location, the ATA posted a live, interactive floor plan of the 2015 Show, which will take place in the Indiana Convention Center. Booth-selection packets for…

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