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Increase Sales with a Dynamic Trade Show Booth

Shannon Rikard December 7, 2013

The ATA Trade Show is the archery industry’s largest and most inclusive show. It’s also the best place for people to see and order your company’s products, so it’s vital that you capture the attention of potential customers. With thousands of Trade Show attendees browsing merchandise in more than 500 booths on the Show floor, it’s imperative that your booth stands out among your competition. High visibility provides more opportunities for you to describe and sell products.…

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Prepare for ATA Trade Show with Free Webinar

Shannon Rikard December 4, 2013

Less than a month remains until the ATA Trade Show in Nashville. Are you ready? If you answered “yes” to that question, you’re in good shape. If the question made to cringe, keep reading for helpful tips to get ready for archery’s largest show Jan. 6 to Jan. 9, 2014. The Trade Show is the best place to showcase and sell your products, especially when you can maximize your company’s displays and your time. To help get the most from your trade show experience, ATA…

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Exhibitors: Register Your Booth Event by Dec. 3

ATA Staff December 4, 2013

If you’re planning a drawing, giveaway, celebrity appearance, autograph signing or other booth event during the Trade Show, you must register your event by Dec. 3. Complete and submit a Booth Events Registration Form to guarantee your event is published in the daily schedule, daily publications, the press room, at the ATA booth and ATA information desk, in the Show Guide and online. Booth events can’t be entered online. Make sure you check out the Exhibitor Important Dates for other…

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Movie Hype Is Boosting Archery Participation & Equipment Sales

Amy Hatfield November 29, 2013

Archery is the new curling. That’s what NBC President Alan Wurtzel said to put context around soaring archery ratings at last year’s Olympic Games. But, frankly, archery has way more going for it than curling. For one thing, archery has Jennifer Lawrence, while curling has a name with too many distracting meanings. An impromptu search of the keyword “curling” on Twitter revealed this as the most recent tweet posted that mentions "curling": I feel like curling up…

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