Jay McAninch archery radio

McAninch Talks Archery on SiriusXM Radio

ATA Staff March 13, 2014

While attending the North American Whitetail Summit earlier this month, Jay McAninch, ATA’s CEO/president, discussed archery growth with Rob Keck, host of Bass Pro Shops Outdoor World radio show. The show airs Saturday, March 15, at 10 a.m. and 5 p.m. Eastern on RURAL RADIO’S SiriusXM channel 80. McAninch will talk about the surging interest in archery and explain how Archery 360 and the “Release Your Wild” campaign are capitalizing on young…

Dexter roberts hog hunt

Bowhunter Could Become the Next ‘American Idol’

Shannon Rikard March 10, 2014

Twenty-million “American Idol” viewers have watched Dexter Roberts perform. But before he wowed the nation with his guitar playing and country crooning, Roberts sang at the Huntin’ Is Good! booth during the 2014 ATA Show in Nashville, Tenn. “To say they were a big hit would be a gross understatement,” said Sam Klement, co-founder of Good Outdoor Technologies, which makes the “Huntin’ Is Good” branded shirts and hats Roberts has worn on “American…

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2014 Trade Show Still Drawing Attention

ATA Staff March 6, 2014

Even though the 2014 ATA Trade Show had left town weeks before, it inspired a caption-writing contest Feb. 14 for readers of the Nashville Business Journal’s “Biz Blog.”

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Young Archers Compete in “Battle of the Boroughs”

Shannon Rikard March 3, 2014

A mid-February tournament in Brooklyn, N.Y., demonstrated how urban settings can foster archery growth and popularity, just as rural America has traditionally fostered a strong tie between its open space and bowhunting.  MyFoxNY reported that the ninth annual Battle of the Boroughs Archery Tournament drew more than 100 students who trained hard for the competition. "Organizers [said] archery is about more than hitting the bull’s-eye. They say it teaches [athletes] focus and…

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