Map homepage-2

ATA Helps Members Develop MAP Policies

Patrick Durkin February 6, 2015

If ATA members want to control the minimum advertised price (MAP) and/or the minimum resale price (MRP) of their products, each business must create its own policy statement, issue it to all resellers, and then enforce it consistently and forcefully with no negotiations.That was the message delivered to a packed lunchtime seminar Jan. 10 at the ATA Trade Show in Indianapolis. About 60 representatives of ATA-member manufacturers, distributors and retailers attended the meeting to review a…

Explore Bowhunting activities 2

The ATA Trade Show Funds Archery and Bowhunting Summits: Why it Matters

Shannon Rikard February 4, 2015

The ATA Trade Show is, by far, the Archery Trade Association’s most publicized event, one that’s been called “Christmas morning for archers and bowhunters.” But one of the Show’s goals is less about “presents,” and more about the archery industry’s future.“The trade show model is designed to accomplish two different goals,” said ATA CEO/President Jay McAninch. “One facet of the Show must meet today’s business needs…

Trade show Exhibits

Top Tweets From #ATA2015

Katelyn Rutland January 30, 2015

Social media was a-twitter with news from the #ATA2015 Trade Show floor and beyond. Our social media followers both at the show and at home in their tree stands took part in the twitter action. From tweets of cool exhibits and new product launches to cries of “I wish I was at #ATA2015!,” we saw it all. These tweets rank at the top of the list.Getting there is half the journey.How many bowhunters can you fit on a plane? According to my count today a whole lot! ATA…

Registration at 2015 ATA

2015 Trade Show Testimonials

ATA Staff January 28, 2015

Show Testimonials — Retailers Mick Benson, owner, Benson Archery, Sydney, Australia:We had a great Show once again. We always like to come here and meet the manufacturers and put a face to our phone calls. We like to see the new products. That’s always good because you can be the first one on the block with the new gear when you get home. That can be a real boost to your business. The morning lectures (seminars) are always good, too. They impressed me. They’re a must…

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