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Female Bowhunter Wins First NASP 3-D Tournament

Shannon Rikard February 20, 2014

After years of shooting bull’s eyes and months of bowhunting, 14-year-old Laurel Thompson’s practice paid off when she took top honors in her first 3-D tournament. Thompson and more than 50 other students shot at animal-shaped foam targets the first NASP IBO 3-D Challenge tournament, hosted by the National Wild Turkey Federation (NWTF) in Nashville, Tenn. “Target archery (in NASP) has no sights on the bow and just a tab for releasing,” Thompson said. “Bowhunting has…

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Call of the Wild Beckons Hearing-Impaired Kids

Patrick Durkin February 17, 2014

Agri-science teacher Jim Hall at the Alabama School for the Deaf (ASD) has never had a happier headache than the one induced recently by students practicing with elk, crow, deer and turkey calls from the school’s new “Explore Bowhunting” kit. “They about wore me out with those calls,” Hall said with a laugh. “The kids absolutely love the entire Explore Bowhunting program. They love working with the camo, trail cameras, track IDs and everything else in the kit.…

Steve nyman us ski team photo charles krupa, the associated press

Lone Wolf’s Connection to the Winter Olympics

Shannon Rikard February 10, 2014

Bowhunting has an unexpected tie to the 2014 Winter Olympics in Sochi, Russia. Sasha Rearick, head coach of the U.S. men’s alpine ski team, gave an interview to NBC while perched 80 feet up a tree in a portable stand — the ALPHA™ Hang On II — made by ATA member Lone Wolf Portable Treestands. Rearick, one of five coaches using a tree stand to get a bird's-eye view of passing skiers, said the stands help coaches capture video and evaluate the skiers' technique.…

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3 Ways the ATA and Industry are Harnessing the Hype

Amy Hatfield February 6, 2014

To capitalize on the surging interest and participation in archery among young people, the ATA is super-charging "Release Your Wild," an advertising and social media campaign that launched before the Nov. 22, 2013, release of “The Hunger Games: Catching Fire.” “Release Your Wild” is designed to leverage the influential pop-culture moment surrounding the movie’s release, and sustain that interest while engaging new archers. To complement that campaign, the…

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