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Explore Bowhunting Offered Nationwide

ATA Staff June 13, 2013

Explore Bowhunting, the Archery Trade Association’s program for educating youth about the outdoors and hunting, is now offered nationwide. Designed to introduce kids to the fun, excitement and challenge of using archery equipment to hunt wildlife, and to teach students problem-solving and decision-making skills, Explore Bowhunting is vital to growing the sport of archery. This program bridges the gap between introductory archery and hunter education. “Explore Bowhunting is versatile,”…

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Consider Activities When Designing An Archery Park

ATA Staff June 11, 2013

When planning an archery facility, ensure the range or park is in an area that makes archery as accessible to the community as baseball, soccer and other recreational sports. Also consider the most common hunting scenarios for the surrounding region and re-create those scenarios for archers who will use the park. Besides avid bowhunters and recreational archers, also cater to Boy Scouts, Girls Scouts, and church, home-school and other youth-oriented groups. Housing an indoor archery range within…

Lilly

Female Archer in “Hobbit”

Shannon Rikard June 10, 2013

Peter Jackson, famed director of the “Lord of the Rings” trilogy and “The Hobbit: An Unexpected Journey,” is the latest to recognize archery’s mass appeal. When Jackson and co-writers for “The Hobbit: The Desolation of Smaug” (due in theaters Dec. 13) decided to inject more female energy into the male-dominated “Hobbit” narrative, they created Tauriel, an elf archer never mentioned in J.R.R. Tolkein’s original works. Evangeline Lilly, known…

usa archery growth

Has Media Hype Translated Into True Archery Interest?

Shannon Rikard June 7, 2013

Images of the just-released "Hunger Games: Catching Fire" victory tour posters began circulating on the Web this earlier this year, feeding the frenzy for the movie, which won't hit theaters until Nov. 22, 2013. It's a frenzy already fueled by "The Hunger Games" and "Brave" opening in theaters, archery being NBC's number-one cable ratings winner during the London Olympics, and "Revolution" and "Arrow" hitting their mark on TV. But has media hype translated into true archery interest?

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