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ATA’s CEO Says Future is Bright for Archery, Bowhunting

Shannon Rikard March 27, 2014

While attending the Quality Deer Management Association’s North American Whitetail Summit in early March, Jay McAninch, ATA’s CEO/president, discussed archery growth with Rob Keck, host of “Bass Pro Shops Outdoor World” radio show. The interview took place at Big Cedar Lodge in Branson, Mo., and originally aired on RURAL RADIO’S SiriusXM channel 80. Listen to Jay’s full interview or read the highlights below. Segment 1 Your browser does not support the audio tag.…

Ata board 2012 small

2 Incumbents, 2 Newcomers Elected to ATA Board

Patrick Durkin March 20, 2014

Newcomers Rob Kaufhold, president of Lancaster Archery Supply Inc., and Jeff Adee, president of Headhunter Bow Strings were elected to the ATA Board of Directors during the organization’s annual balloting earlier this month. Winning re-election to the Board were Greg Easton, president of Jas. D. Easton Inc., and Ben Summers, director of operations for T.R.U. Ball Release Aids and AXCEL Sights. Departing the Board on March 31 are David White, president/CEO of Hot Shot Manufacturing, and Mike…

Jay McAninch archery radio

McAninch Talks Archery on SiriusXM Radio

ATA Staff March 13, 2014

While attending the North American Whitetail Summit earlier this month, Jay McAninch, ATA’s CEO/president, discussed archery growth with Rob Keck, host of Bass Pro Shops Outdoor World radio show. The show airs Saturday, March 15, at 10 a.m. and 5 p.m. Eastern on RURAL RADIO’S SiriusXM channel 80. McAninch will talk about the surging interest in archery and explain how Archery 360 and the “Release Your Wild” campaign are capitalizing on young…

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Bowhunter Could Become the Next ‘American Idol’

Shannon Rikard March 10, 2014

Twenty-million “American Idol” viewers have watched Dexter Roberts perform. But before he wowed the nation with his guitar playing and country crooning, Roberts sang at the Huntin’ Is Good! booth during the 2014 ATA Show in Nashville, Tenn. “To say they were a big hit would be a gross understatement,” said Sam Klement, co-founder of Good Outdoor Technologies, which makes the “Huntin’ Is Good” branded shirts and hats Roberts has worn on “American…

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