The clock photo steve grosbois - creative commons

A Few Minutes with Jay McAninch and Scott Shultz

Patrick Durkin May 15, 2014

The Archery Trade Association’s 18-member Board of Directors met in April for its annual spring meeting. Afterward, Board chair Scott Shultz, owner of Robinson Outdoor Products; and Jay McAninch, ATA CEO/president, took a few minutes to reflect on the meeting and discuss what lies ahead for the ATA and the archery/bowhunting industry. Question: During the past two years, the industry has been expanding its base beyond bowhunting. How can the ATA and its Board of Directors further boost recreational…

Earthas deer photo c smith - creative commons

QDMA Whitetail Summit In-Depth Analysis: Joining Forces to Help Whitetails, Hunting

Patrick Durkin May 7, 2014

American author Charles Dudley Warner once wrote, “Everybody complains about the weather, but nobody does anything about it.” Likewise, many good people and organizations have spent the past 20 years worrying about the future of hunting, but most struggle to do anything about it. After all, much like the weather, hunting is often affected by huge forces we don’t control or comprehend. But that doesn’t mean we can’t identify issues and try to address them. If you gathered…

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ATA’s CEO Says Future is Bright for Archery, Bowhunting

Shannon Rikard March 27, 2014

While attending the Quality Deer Management Association’s North American Whitetail Summit in early March, Jay McAninch, ATA’s CEO/president, discussed archery growth with Rob Keck, host of “Bass Pro Shops Outdoor World” radio show. The interview took place at Big Cedar Lodge in Branson, Mo., and originally aired on RURAL RADIO’S SiriusXM channel 80. Listen to Jay’s full interview or read the highlights below. Segment 1 Your browser does not support the audio tag.…

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2 Incumbents, 2 Newcomers Elected to ATA Board

Patrick Durkin March 20, 2014

Newcomers Rob Kaufhold, president of Lancaster Archery Supply Inc., and Jeff Adee, president of Headhunter Bow Strings were elected to the ATA Board of Directors during the organization’s annual balloting earlier this month. Winning re-election to the Board were Greg Easton, president of Jas. D. Easton Inc., and Ben Summers, director of operations for T.R.U. Ball Release Aids and AXCEL Sights. Departing the Board on March 31 are David White, president/CEO of Hot Shot Manufacturing, and Mike…

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