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Show Attendees Overcome Winter Weather, Push ATA Trade Show to Record-Breaking Numbers

Amy Hatfield January 16, 2014

It’s been dubbed the “big show for the bow,” and that rings true as a rallying cry for the annual ATA Trade Show, but it’s also a million other things. For starters, it’s like a “second Christmas.” At least that’s what many eager retailers called the event through comments and posts on their shop’s social media accounts. Yet, the 2014 ATA Trade Show, held in Nashville, Tenn., at the newly constructed, downtown Music City Center, remains —…

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Seminars On Track for Record Attendance

Patrick Durkin January 7, 2014

With only two days of seminars complete, attendance at the 2014 Trade Show’s “Archery Academy” already ranks No. 3 in the Academy’s 13-year history, with Monday and Tuesday’s classes attracting 949 attendees. The 2014 Archery Academy drew 412 attendees to its 10 seminars Tuesday morning, which is the third largest one-day crowd to attend the seminars. Monday’s attendance set the all-time record with 535 attendees. The 949 two-day total ties 2008’s three-day…

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Off the Floor, Stage Right

Patrick Durkin January 7, 2014

As you head toward the ATA Trade Show floor at the entrance to Hall A and the sprawling Hoyt and PSE booths, you might not see Ernesto Molina in the CamoBands booth, L35. That’s by design. Molina is sporting nature’s best camo: actual vegetation that’s been snipped from the woods, and then slipped and banded onto his legs, arms and cap. The setup suggests that if you want to get someone’s attention, disappear. And if you want to startle them, move suddenly when they glance…

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“Featured Products” Judge All Things on their Merits

Patrick Durkin January 7, 2014

When you walk into the “Featured Products” area on the far end of Hall D at the ATA Trade Show, you realize it’s just you and the products placed there by proud manufacturers. It doesn’t matter if the products are made by the largest manufacturer on the Show floor or a lonely inventor with a small booth in the Innovation Zone, they’re all displayed and reviewed the same way at “Featured Products.” That is, all they get is a placard with the product and manufacturer’s…

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