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2015 ATA Show Seminars to Boost Sales and Manage Your Range

Shannon Rikard December 2, 2014

The Archery Trade Association is offering 30 FREE seminars at the 2015 ATA Trade Show in Indianapolis. The seminars cover many topics, including marketing, business practices, and clever use of ranges and retail space. Seminar sessions are held daily during the Show, Jan. 8 to 10, from 7:15 a.m. until 8:15 a.m. in rooms 130 to 139 of the Indiana Convention Center. These classes allow Show attendees to ask questions, get answers and improve their business opportunities with help from industry…

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Check the 2015 ATA Show Dealer/Retailer Guide for Can’t Miss Events

Shannon Rikard November 21, 2014

The 2015 ATA Trade Show – the archery and bowhunting industry's largest and most inclusive show – will be in Indianapolis January 8 to 10 at the Indiana Convention Center. The ATA Show Dealer/Retailer Guide has mailed, and highlights many Show features you shouldn’t miss. With 8,000 attendees and more than 550 exhibitors covering 200,000 square feet of booth space, you can expect a busy show featuring the industry’s best and newest optics, cutlery, outdoor apparel, archery…

Fried chicken ready to eat

What Does Fried Chicken Have In Common with Trade Show Scams?

Amy Hatfield November 6, 2014

I was recently assigned a story I’ve been assigned many times before: Write about Trade Show scams and the ATA’s official Trade Show service providers. “Official providers” are vendors who work with the ATA to offer Show services to ATA members. The ATA advises members to use these official providers for various reasons, one of which is because scads of scammers prey on trade-show goers. First, let me give scammers their due early in this article because — if nothing…

Big Buck Tags

Exhibitors: Improve Show Marketing With Big Buck Tags

ATA Staff October 15, 2014

One of the best ways to get your brand in the hands of Show attendees is through the ATA's coupon book, Big Buck Tags. The deadline to participate is October 29.  The book puts thousands of dollars into the hands of every retail shop attending the 2015 ATA Trade Show. It's designed to address exhibitor and retailer demands for exclusive discounts and Show savings. Big Buck Tags Means Trade Show Preference Points  New this year, the ATA will reward .5…

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