5.4.09 | Easton Sports Development Foundation Donates $200,000 to Grow Archery and Bowhunting
MINNEAPOLIS – The Easton Sports Development Foundation (ESDF) presented the Archery Trade Association (ATA) with a check for $200,000 to support the group’s efforts to grow archery and bowhunting through the Community Archery Program.
The $200,000 gift was presented at the ATA’s board of directors meeting in Minneapolis, Minn., April 21-22.
“We understand the importance of not only introducing our sport to others, but also expanding participation opportunities for archery,” said Greg Easton, a director of the Easton Foundations and president of Easton Technical Products, Inc. Mr. Easton also serves on the ATA Board as vice chair. “The ATA has been effective in developing community-based programs to grow archery and the support from the Easton Foundation will help to expand these efforts.”
The goal of ESDF is to promote the sport of archery and develop Olympic hopefuls at a grassroots level and continue these efforts through college and university programs. The organization is also a catalyst in the development of archery as a mainstream sport and promotes growth at the state, regional and national level.
“Through generous funding from groups like the Easton Sports Development Foundation, we believe we can build archery shooting facilities and archery programs that are very much a part of communities around the country,” said Michelle Doerr, the ATA’s director of archery and bowhunting programs.
Thanks in part to the ATA’s concept of Community Archery Programs (CAP) and support from groups like ESDF, the ATA expects archery facilities to open in East Lansing, Mich. and Juneau, Alaska this summer. In both areas, the ATA has also worked with state agency to fund and initiate introductory archery programs in the immediate area around the facilities. These on-the-ground archery success stories will showcase how archery can be incorporated into all aspects of the community – schools, recreation programs and facilities. Then, through strong partnerships, resources are combined in collaborative efforts.
The Community Archery Program promotes NASP as a key introduction to archery in schools, works to make archery available in local community recreation programs and funds the shooting facilities all archers need to participate in shooting year round. Since 2004, the ATA has provided funding totaling approximately $884,000– including grants provided through CAP – to initiate the National Archery in the Schools program in the United States, Canada and Australia. It has also contributed nearly $960,000 in Community Archery Program grants, equipment and direct aid to state wildlife agencies to grow archery and expand bowhunting opportunities.
Did You Know?
In 2004, ATA estimated the average full-time dealers’ sales were $282,000.