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Day 3, 4:57 p.m. | Hot Can Heating Things up at Trade Show
We’ve all been there: cold morning, wishing you had a warm cup of hot chocolate or soup for a snack, but alas, there is none to be found...until now. Hot Can made its debut outdoor appearance at the ATA Trade Show and orders have been flowing, just like the soup, hot chocolate and latte they sell.
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Day 3, 4:44 p.m. | Cianciarulo Family Wins Muzzy's Tall Man Award
Muzzy Products Corp. presented its prestigious Tall Man Award to Ralph and Vicki Cianciarulo - hosts of the "Archer's Choice" and "The Choice," TV shows on the Outdoor Channel - during the 2012 ATA Trade Show in Columbus, Ohio.
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Day 3, 4:36 p.m. | Great Things Come in Square Packages
The new BB2 Cube from Big and J. Industries is a food supplement for deer. The Cube provides a compressed method of supplying nutrition year-round. It’s made from the same nutrients as Big and J.’s original formula, just in a different form.
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Day 3, 4:24 p.m. | Shoot Like a Queen
With a rising demand for a broadhead designed specifically for women, Wasp has come up with the perfect item, the new Queen. Weighing in at 75 grains, the broadhead is perfect for women who shoot less than 55 pounds of draw weight.
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Day 3, 4:08 p.m. | Big Ben Stops In
Pittsburgh Steelers quarterback Ben Roethlisberger stopped by the ATA Trade Show Thursday afternoon to check out what was new from archery and bowhunting manufacturers. He also paused often for pictures with Show attendees and signed autographs. One convention center employee intersected with a stroke of luck or good timing when he chose to push a green, trash bin down the same aisle Roethlisberger happened to be standing in. So he got a pic with Big Ben too.
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