Archery Trade Association
Uniting The Industry

News

staff
in_your_state
insightnewsletter
swamp elk call banner_wider
You Are Here: Home » News » Press Releases » ATA Trade Show » Big Ben Stops In
Bookmark and Share
PDF Print

Day 3, 4:08 p.m. | Big Ben Stops In

Pittsburgh Steelers quarterback Ben Roethlisberger stopped by the ATA Trade Show Thursday afternoon to check out what was new from archery and bowhunting BigBen1manufacturers. He also paused often for pictures with Show attendees and signed autographs. One convention center employee intersected with a stroke of luck or good timing when he chose to push a green, trash bin down the same aisle Roethlisberger happened to be standing in. So he got a pic with Big Ben too.

Roethlisberger, an avid bowhunter, said he’s able to make some rounds on the Show floor in-between photos and autograph signings. “There’s way too much to miss so, yeh, I do get around a little so I can see what’s new at this Show.”

BigBen2There’s also the conundrum that is two conflicting seasons: the heart of bow season overlaps the heart of football season.

“Hunting is relaxing so it works that it’s during the football season,” Roethlisberger said. “I use bowhunting to unwind on my days off. With bowhunting, I can clear my head.”

— Amy Hatfield

 

Did You Know?

In 2004, ATA estimated the average full-time dealers’ sales were $282,000.