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You Are Here: Home » News » Press Releases » ATA Trade Show » Steelers Give Fans a Thrill at ATA Show

Steelers Give Fans a Thrill at ATA Show

Avid bowhunters and Pittsburgh Steelers Ben Roethlisberger and Brett Keisel came by the 2013 ATA Trade Show in Louisville, Ky., thrilling attendees. Archery Time's Shannon Rikard reports on what these guys had to say about the Show.

As it turns out, the players known as "Big Ben" and "Da Beard" are as happy to visit the Show as attendees are to have them. Both Roethlisberger's official fan site and Keisel's site posted a story and photos about their trip to the ATA Show.

For the full story and a photo, click here.

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The ATA estimates that 20 percent of all independent archery-only retailers account for 80 percent of all retail sales.