Archery Innovators Highlighted at 2013 ATA Trade Show
Archery Time reports that the culmination of a year's worth of archery innovations and pop culture curiosity occupied a record-breaking 189,324 square feet of floor space at the 2013 Archery Trade Association's (ATA) Trade Show in Louisville, Ky., and that exhibitor numbers rose 4 percent to 531 total.
"What I appreciate about our show is its ability to stay true to who we are - archery and bowhunting - but to achieve great diversity within our niche," said Jay McAninch, ATA CEO/President. "...The Trade Show is a venue designed for business and order writing, but it's also a venue that embraces innovative promotions and marketing, a broad array of lines related to all facets of bowhunting and all of this is mixed in with a creative, spontaneous flare that is punctuated by new ideas. The fact the industry growth trend continues is not at all a surprise to show attendees."
For the full story about the 2013 ATA Trade Show, click here.
Did You Know?
The ATA estimates that archery exports account for more than 10 percent of the industry’s business.