Seminars On Track for Record Attendance

Posted by Patrick Durkin on January 7, 2014 in Trade Show
“We have an exciting seminar lineup for Wednesday, so we hope we’ll continue to draw big numbers,” said Archery Academy director Jennifer Mazur, the ATA’s coordinator of archery and bowhunting programs. “Of Wednesday morning’s 10 seminars, only three are repeats from the first two days.”

With only two days of seminars complete, attendance at the 2014 Trade Show’s “Archery Academy” already ranks No. 3 in the Academy’s 13-year history, with Monday and Tuesday’s classes attracting 949 attendees.

The 2014 Archery Academy drew 412 attendees to its 10 seminars Tuesday morning, which is the third largest one-day crowd to attend the seminars. Monday’s attendance set the all-time record with 535 attendees.

The 949 two-day total ties 2008’s three-day total, set in Indianapolis. The only larger three-day crowds were 1,132 in 2009 at Indianapolis, and 1,015 in 2010 at Columbus. To break the all-time attendance record, today’s seminars must attract at least 184 attendees.

“We have an exciting seminar lineup for Wednesday, so we hope we’ll continue to draw big numbers,” said Archery Academy director Jennifer Mazur, the ATA’s coordinator of archery and bowhunting programs. “Of Wednesday morning’s 10 seminars, only three are repeats from the first two days.”

Tuesday’s top three seminars were as follows:

  • “Drive Traffic, Increase Your Dollars per Transaction and Grow Your Customer Base via the Internet,” by Brian Blank, 95 attendees;
  • “The Tuning Trilogy,” by Len Marsh, 78 attendees;
  • “Professional Shop Techniques for the Most Accurate and Efficient Customer Service,” by George Ryals IV, 67 attendees