Friedchicken wikimedia 800x600

What Does Fried Chicken Have In Common with Trade Show Scams?

Amy Hatfield August 18, 2014

I was recently assigned a story I’ve been assigned many times before: Write about Trade Show scams and the ATA’s official Trade Show service providers. “Official providers” are vendors who work with the ATA to offer Show services to ATA members. The ATA advises members to use these official providers for various reasons, one of which is because scads of scammers prey on trade-show goers. First, let me give scammers their due early in this article because — if nothing…

Archery Insiders Smugness

Archery Could Use a Little Less Insider Critique, A Little More Empathy

Amy Hatfield August 13, 2014

Superiority can be a virtue if used constructively, but when it shows itself as a vice, it’s often a byproduct of wanting exclusivity. It’s a desire penetrating not just the archery community, but the bowhunting crowd too. In fact, it’s unique to no one or no single group, because everyone wants to count. We want to be recognized as valuable and as someone who is good at something.

John hafner archive 03648

ATA Gets Behind NDA with $100,000 Pledge

Amy Hatfield August 12, 2014

With a $100,000 pledge, the archery and bowhunting industry has made its support of the National Deer Alliance (NDA) resoundingly clear. The Archery Trade Association’s (ATA) donation is certain to push the NDA in the right direction. “We are very grateful for the ATA’s contribution,” stated Craig Dougherty, Executive Director of the NDA. “Start-up funds are very important to a new organization like ours.”

ATA Trade Show Archery Bowhunting

2015 ATA Exhibitor Kit: Online Now!

Amy Hatfield August 6, 2014

The kit outlines every service and marketing opportunity you’ll need to exhibit at the 2015 ATA Trade Show.

Load More