Selecting Sites for Trade Show: Part I & 2, Inside Archery, 2006
Written by Denise Parker & Jay McAninch. Since the ATA staff began managing the trade show in 2003, the group has used an open, systematic decision-making process to select show sites. The process, in part, is based on the distribution of independent archery retail shops in the United States, past attendance patterns of our retailers/buyers, the degree to which each city can accommodate the show, and the costs of holding the show in each city.View Report
Did You Know?
The ATA has hosted Archery Academies in Alabama, Arizona, Kentucky, Michigan, Virginia and Wisconsin, and in Houston, Texas, Birmingham, Ala., and northern Virginia.